Disney+ and Hulu will both be receiving price hikes in both their ad-supported and premium tiers, Disney announced today.
The price hike is timed with the impending release of Disney+'s ad-supported tier, which will cost $7.99. The ad-free version, meanwhile, will rise to $10.99 — an increase of $3 per month.
The price hikes come amid strong subscriber increases for Disney+, which rose to 151 million subscriptions. However, those increases have been tempered by large losses. According to Disney's financials released today, Disney+, Hulu, and ESPN+ have combined to lose $1.1 billion.
The programming has also been quite successful. Disney+ has established itself with a slew of successful MCU and Star Wars shows, with Andor and She-Hulk just around the corner, while Hulu has found big success with Prey.
Disney+'s ad-supported tier launches December 8.
By Kat Bailey